The Art Store

The Art Store


Pakistan refinery

The NGO approached us to reposition its brand. To begin with it, we evolved their logo with a minimalistic approach and devised a detailed brand guideline. Furthermore, we developed a customized website in accordance with the updated brand image of Orange Tree Foundation. We made sure to never lose the essence of its values which is to provide education and support to all equally.

All the creatives of the brand had been handled by The Art Store ranging from print to digital designs. The projects included social media designs, business cards, employee cards, email signatures and much more.

We have even had the opportunity of designing the first Annual Report of OTF, as well as its company profile. 

We have even provided the organisation with media services that consist of photoshoots and video editing.  

In 2021, Orange Tree Foundation completed its ten years. To highlight the milestone, we introduced an evolved logo that was used in the year.

In 2022, we covered all the key visuals required for the OTF Carnival.